You know the one. Thousands of subscribers just… sitting there. Let’s turn them into revenue before your CFO starts asking uncomfortable questions.
You did the hard part brilliantly. You built a massive list. Got people to hand over their email addresses. Maybe even got them to open a few newsletters. But let’s be honest: Your list isn’t making you the money it should.
You didn’t build your list just to hand out discount codes.
*Your open rates make your marketing team want to hide under their desks
*Your subscribers are trained like Pavlov's dogs to wait for discount codes
*Your competition is eating your lunch in the thought leadership department
Without constant discounting
Who actually read your emails
Instead of sleepy subscribers
How you're doing it
Handing out discount codes only attracts discount shoppers. They’ll jump ship at the first hint of someone else’s sale. But a Custom Educational Email Course delights them with what they want, impresses them with your expertise, and creates lifelong buyers instead of dead end subscribers.
We’ll find your unique angle; the can’t-say-no thing your perfect customers are thrilled to sign up for that just happens to bridge the gap to your paid offer.
I’ll craft an Educational Email Course that turns your expertise into content your subscribers actually want to read, (revolutionary, I know), and that turns them into paying fans.
You get your complete content ready to plug into your existing systems. Your tech team will be thrilled with the clean documentation.
*147% average engagement increase (yes, really)
*2-5% revenue lift from your email list
*A way to turn new subscribers into buyers that doesn't involve slashing your prices
© Copyright Becky L Duncan 2024